• Corporate Partnership Benefits Guide


Thank you for supporting HR Professionals and the HR Profession in Dane County through the GMA SHRM Corporate Partner Program!

Click on the topic below to find details, specifications and frequency information on your benefits as a GMA SHRM Corporate Partner.   

If you have a question not answered below, please reach out to Christopher at the chapter office.

 

Logo -  All partner levels

This will be used for your banner and website recognition benefits.

  • Specifications - large format for printing. 
    300 dpi
    Formats:   eps (preferred), jpg, png, psd

E-Newsletter Ad - All Partner Levels

Platinum = 3 ads, Gold = 3 ads, Silver = 2 ads, Bronze = 1 ad

  • Specifications - 72 dpi, 270p wide x 360p high (3.75” x 5”), jpg or pdf.
  • Due last Friday of the month preceding issue run date.  For example, the October ad would be due the last Friday of September.

Partner E-News Update - Platinum level only

  • Content should be informational and limited to one or two paragraphs to hold readers attention.  One or two images are allowed.  You may include links to your website for more information.
  • Please submit as a Word document.

 Human Capital Conference Sponsor Booth - Platinum level only

  • Booth dimensions are 10' wide with back drape and 8' waist height draped side arms.   Booth includes 8' skirted table and 2 chairs.
  • Electrical service and high speed internet connections are available for purchase through Alliant Energy Center.  Contact chapteradmin@gmashrm.org to be connected to Alliant's Exhibitor Services.
  • Sponsors receive 4 total Conference registrations.  Contact chapteradmin@gmashrm.org with registrant names and emails.
    We encourage sponsors to partake in education sessions and lunch to get the most from your sponsorship!
  • Our 10 sponsor booths are located in the common "atrium" area and receive traffic at registration, breaks, lunch and the post event reception.
  • Booth set up opens at 7:00am day of conference.   Attendee registration begins at 7:30am.
    Booth take down - we encourage sponsors to stay through the 4:00pm reception.
  • Expected attendance is 270.

Sponsorship of Professional Development Summits - Platinum and Gold only

Platinum = 1 program, Gold = 1 program 

  • Maximum two partners per program - One partner for each session
  • Full 8'x10' booth with 8' table
  • Optional 2 minutes microphone time before your session.  Introduction of speaker if you choose.
  • Option to place materials on attendee tables before your session.
  • Typical PDS attendance 80-120.
  • Registration begins at 7:30am and program begins at 8:00am.  Break 10:00am - 10:15am.  Program ends 12:15pm.
  • Recommended set up time - 7:30am
  • Recommended take down time - anytime after break ending at 10:15am.  No later than 12:30pm. 

Tabletop Display at Professional Development Summits

Platinum = 4 & May Conference, Gold = 4 & May Conference, Silver = 2 & May Conference, Bronze = 1 & May Conference

To get the most from your display opportunity, we encourage your attendance and participation in the full days program.  You do not need to stand by your display.

  • 4' display opportunity (half an 8' table, no chair or booth).  At times, table may be shared with a non competing partner.
  • Typical PDS attendance 80-120.
  • Registration begins at 7:30am and program begins at 8:00am.  Break 10:00am - 10:15am.  Program ends 12:15pm.
  • Recommended set up time - 7:30am
  • Recommended take down time - anytime after break ending at 10:15am.  No later than 12:30pm. 

Access to Mailing Lists

Platinum = 8 times per year, Gold = 8 times per year,  Silver = 4 times per year,  Bronze = 1 time per year 

  • List provided in Excel format with name, company, title and address.
  • List is for one time use and monitored.  Request a new list as needed.
  • Content of mailing must be pre-approved by GMA SHRM administrator and will be reviewed for conflicts with GMA SHRM program dates and education topics.