GMA SHRM Strategic Summit

Participant Materials

This program sponsored by Gold Partner:

This program has been submitted for pre-approval by HRCI.


Registration, Continental Breakfast and Networking








Student $20

GMA SHRM Member Online Registration

Non Member Registration

Location & Directions

Alliant Energy Center

1919 Alliant Energy Center Way
Madison, WI 53713

Click here for direction information.

HR Metrics That Matter Most

Presented by: - Max Muller

Tuesday, March 18, 2014
Alliant Energy Center
Madison, WI


Presentation Description

The management truism, “You can’t control what you don’t measure,” certainly applies to HR initiatives and operations within any organization.

The challenge for HR professionals seeking to assist their organizations’ strategic, tactical and logistical planning and operations by using HR metrics is to determine what “things” should be measured and for whom.

Who cares more about productivity per individual within a defined error rate, the warehouse manager or the customer service department manager? They both do, right? However, should we measure productivity by cases shipped per hour or telephone calls handled per operator?

During this information packed, fast paced session, participants will learn how to identify stakeholders and their requirements; key performance indicators; and, how to construct formulae to measure things like workforce productivity, employee engagement, various turnover rates, recruiting effectiveness, focused retention rates in key jobs, and more.

Participants will learn how to:
• Identify stakeholders and their requirements
• Employ a three-part process in measuring HR’s impact on various organizational processes and operations
• Define different types of data
• Tie different data sets together
• Interface raw data collection, metrics and analytics to create meaningful information
• Create HR-related formulae

Our Presenter

Max Muller possesses more than 38 years of business experience as an attorney, businessman and consultant. Max is the SHRM/AMACOM Books published author of The Manager’s Guide to HR: Hiring, Firing, Performance Evaluations, Documentation, Benefits, and Everything Else You Need to Know (which qualifies for SHRM HRCI re-certification credits); and, the AMACOM Books self-study, The Legal Side of HR Practice. He has presented more than 3,000 seminars, webinars, podcasts and audio-conferences throughout the United States, England and Canada, attended or participated in by over 100,000 individuals. Max has also authored an internationally known book on inventory control, an OSHA self-study course, as well as numerous one- and multi-day seminars and workshops, training video scripts, and internet distance learning materials for a number of adult continuing education organizations. 

For more information contact:

GMA SHRM Management Team
2830 Agriculture Dr.
Madison, WI 53718
(608) 204-9814
fax (608) 204-9818

Program Schedule subject to change.