Tuesday, January 19, 2010
Alliant Energy Center
Madison, WI

Social Media: Hear from Area Experts to Leverage These Tools to Enhance Your Business

Presented by
- Erica St. Angel - VP of Marketing at Sonic Foundry
- Paul Banas - Sr. Category Insights Manger at Kraft Foods
- Andy Wallman - COO of Knupp and Watson


Presentation Description • Presenter Bios



Registration, Continental Breakfast and Networking


Social Media Presentation


Location & Directions

Alliant Energy Center

1919 Alliant Energy Center Way
Madison, WI 53713

Click here for direction information.

Fees & Registration

Legal Topics Program













Presentation Description

A little more than a year ago, you might have wondered what place does Facebook, Twitter and LinkedIn have in the business world beyond recruitment?  Well today if you aren’t utilizing these tools in multiple capacities at your workplace, you are behind in the times and missing on opportunities to leverage these tools to enhance your business. 

If you fall into this category, don’t worry, many organizations are unsure how to properly utilize social networks for business purposes other than recruiting.  The good news is that you can quickly get up with the times by attending our January GMA SHRM Summit.

This session will feature three area experts as they will not only discuss how they use social networking sites to promote and market their businesses, but they will engage in a question and answer session to help HR professionals identify what they can do to help their organizations better utilize social media sites.

Our Presenters

Erica St. Angel - VP of Marketing at Sonic Foundry: Erica will focus her portion of the discussion on utilizing social network sites to establish credibility and gain a fast media response.

Paul Banas - Sr. Category Insights Manger at Kraft Foods: Paul will discuss how to leverage social media sites to foster growth and gain community responses to aid future product innovations.

Andy Wallman - COO of Knupp and Watson: Andy will highlight how social networking sites can be used for advertising, marketing, branding products.



For more information contact:

GMA SHRM Management Team
2830 Agriculture Dr.
Madison, WI 53718
(608) 204-9814
fax (608) 204-9818

Program Schedule subject to change.